What term describes the situation where one sales associate represents the buyer and another represents the seller simultaneously?

The correct term for the situation where one sales associate represents the buyer and another represents the seller simultaneously is often referred to as dual agency. In this scenario, both the buyer and the seller have representation from the same brokerage, but not necessarily from the same salesperson.

Designated sales associate can also describe a situation within a brokerage where one agent is assigned to represent the buyer and another to represent the seller, but the essence of dual agency is the primary focus. In a dual agency arrangement, the agent has to navigate the interests of both parties, ensuring that confidentiality and loyalty are maintained while still providing necessary services to each client.

Understanding dual agency is crucial in real estate as it helps clarify the responsibilities and obligations of the agent towards each party in a transaction, as well as the potential complexities and ethical considerations involved.