Which of the following is included in a licensee's sphere of influence?

The sphere of influence (SOI) in real estate refers to the network of people a licensee can connect with and who may provide referrals or potential business opportunities. Friends and family are a crucial component of this sphere, as they often trust the licensee's expertise and may recommend their services to others. This personal network can serve as a significant source of leads, referrals, and potential clients, making it vital for a licensee to maintain relationships within this circle.

Including friends and family in the sphere of influence is beneficial because these individuals are more likely to support the licensee in their professional endeavors and may also provide introductions to new contacts. This personal connection can lead to a more consistent flow of business opportunities compared to other groups that might not have the same level of trust or familiarity.

The other options listed, such as expired listings, For Sale By Owners (FSBOs), and canvassed leads, do not fall under the sphere of influence in the same way. While these groups can be targeted for business purposes, they typically do not embody the same level of personal connection and trust inherent in relationships with friends and family. Therefore, they may not serve as effectively in terms of generating referrals or repeat business.